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5 Examples of Effective Branding

5 Examples of Effective Branding

One of the key factors of success for any business, and a foundational goal for anyone starting out, is branding. Your brand is intrinsic to who you are as a business, without it,  consumers wouldn’t be able to distinguish your offering from the many other options and...
How to Market A Music Band

How to Market A Music Band

Marketing a band is not much different than marketing a solo artist. In fact, it should be approached in the same manner, as the band itself is a single unit. Nevertheless, for many just starting out, questions remain about specific tactics or strategy to take your...
Every Business Owner Should See ‘Joy’: Here’s Why!

Every Business Owner Should See ‘Joy’: Here’s Why!

About 80% of small businesses fail within the first 18 months of taking off–and that’s just in America. Such odds are likely uninspiring for budding entrepreneurs; yet, year after year, people with great ideas continue to put them into action, and those with...